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Firstpost Talks To Some Eminent Musicians On World Music Day 2022

On this World Music Day, Firstpost spoke to some of the iconic musicians on how technology has changed the way we create and consume music.

Technology has taken center stage

There is no emotion like the sound of our favorite music, which lifts us out of depression. Turns an otherwise dreadful day into a beautiful one. However, like any other industry, the world of music has also witnessed a revolution, with technology taking center stage. AI composers, holographic artists, streamlined streaming, VR music videos and pay-to-play gave artists new avenues and mediums to connect with their audiences.

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Indian Lyricist and National Award Winner

Indian lyricist and National Award winner Swanand Kirkire says. That technology has affected the music industry in a big way. “With the change of technology, there have also been a lot of cool things in music. For example, there have been good sounds, and making music has become so much easier. And yes, that too has gone away,” he told Firstpost The allure of sitting together and making music.

Technology made the process of making music easier

“Music-making has become a different process. Earlier everyone used to sit together and make music but having said that things change with time. We have to understand and see. How technology has made the process of making music easier.” Music streaming platforms like Spotify and Apple Music are doing their bit by promoting playlists of independent artists. But the mainstream still holds an eye and ear,” she said.

Technology has changed the creative and production process

Singer Sona Mohapatra, who is excited about the release of new documentary ‘Shut Up Sona’. She has described her journey not only as a woman standing up for her rights but also as an artist. The one who wants to sing without a muzzle says that technology has democratized the creative and production process. Having said that, she says that the authenticity of Indian cultural music has eroded a bit because of that innovation.

She told Firstpost

This has freed up artists, content creators, and record labels in smaller towns. Regional music has made the most of it.” However, for them, the downside is “new artists and those who stick their noses to promotion.” don’t want to pay. The process of finding him has become even more difficult than before. He said, “A lot of musicians and artists have become dependent on this technique which is not a good thing and the authenticity is lost.

Your next dance track with rapper Bali

Popular singer Aastha Gill, who has given hit tracks like ‘Buzz’, ‘Naagin’, ‘DJ Wale Babu’. Now has collaborated with rapper Bali for his next dance track ‘Balma’. Which will be released soon by Warner Music India says that with innovations, come both positives and negatives. Everything is more accessible now, and the playing field has become bigger for musicians and artists. Plus, a lot of samples are created digitally and that’s how the sound is evolving. We get to hear new sounds every 6 months or 3 months which is a great thing,” she told Firstpost.

Indian pop singer King said?

For Delhi-based rapper and music producer Bali, technology has helped music reach a wider audience. But with this, the shelf life of each track has come down significantly. Some agree that the intervention of technology in the music industry has given a platform to many country artists who were otherwise looking for the right platform. Right now music and art have become so easy that they can easily travel and That’s why it’s being used. Now you have a choice from among so many artists. Which you can support,” said Indian pop singer King, whose first track in 2015 has seen over 120 million audio streams.

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