From Snapchat to Instagram, Facebook and TikTok, it’s clear that social media is here to stay. But that doesn’t mean the younger generation will stick to a single app, many trying to jump to the next big thing. Don’t know what BeReal is? Here’s what you need to know about the latest social media platform trying to fight against the over-curated world of influencers.
What is BeReal?
BeReal is a French social media platform that was released in 2020. The app, which rapidly grew in popularity in 2022, “is a new and unique way to find out who your friends really are in their daily lives. “BeReal challenges the ‘fake’ of other social platforms, focusing on authenticity and genuineness and moving away from the polished and curated posts of Instagram and TikTok. The photo sharing app has skyrocketed this year, with its active monthly Users have increased by over 315%.
How does BeReal work?
The premise of BeReal is simple. At a different time every day, each user is notified simultaneously to capture and share a photo within a 2-minute window. Without filter or edit buttons, the app really wants users to be real and unfiltered, To share with friends what they’re doing at the moment, no matter how boring or mundane. When notified, users have two minutes to take a photo, right on the front of your phone and The rear cameras will be taken on both. Users can post only once a day, with the photo showing how long the photo was posted when it was published outside the two-minute window.
Encouraged to send photos
Once you’ve shared your photo, you’re able to view your friend’s images and are encouraged to comment and reply with your own RealMojis. RealMojis is exactly what it sounds like . Instead of emoji, users are encouraged to send pictures of themselves to mimic a variety of emoticons such as thumbs up, laughing or surprised faces.
popular social media platforms
While you can retake your image before posting, the app discourages this and friends can see how many times you’ve retaken the photo. The app is another way to differentiate itself from other popular social media platforms. The way is that no follower counter is displayed, no videos can be posted and no ads.
Is BeReal safe?
Many have already argued that BeReal is safer than other social media platforms from a mental health standpoint. With no numbers or the ability to share, users on the app can’t compare to other accounts.CNN In a statement to BeReal, BeReal explained that they were aiming to create “an alternative to the addictive social network” by giving users the opportunity to show friends who they really are in an authentic way. Won’t make you famous; if you want to be an influencer, you can stay on TikTok and Instagram.”
Option to let app users explore photos of the day outside their friends
The app is very transparent about this
The EU-based technology follows some of the strictest personal data regulations in the world, so the app is fairly transparent about what information it collects, how it is used and how long they retain that information. Huh.